The team behind SingleBit.

Naman runs engineering at SingleBit end to end. Architecture, build, deployment, and the AI infrastructure when it shows up. The technical point of contact is him directly, with no project manager in the middle, which is how most founders prefer it once they realise how fast the answers come back.

He came up at UBS, leading the AI team behind tooling that touched a global trading desk. Anything that wrote, summarised, or validated text where the wrong output cost money was eventually his problem. He carries that taste for evaluation, latency, and response-shape correctness into everything he ships at the studio.

On the side, he maintains open-source infrastructure that other studios and engineering teams quietly run on. Most of his best work for clients is invisible by design, which is usually how production engineering actually goes.

Abhiraj runs go-to-market at SingleBit. He takes the first call, writes the proposal, owns positioning through launch, and operates paid accounts to a real ROAS target rather than a vibe. When a client asks what a product needs to be worth, the answer usually arrives before the call ends.

Before SingleBit he helped build five-plus startups from zero, in roles that ranged from sharpening the positioning to running the growth engine end to end. The recurring pattern: companies where the problem was structural, and where prettier creative alone would never have moved the number.

He treats marketing as a systems problem. The work he is proudest of is the work clients never see: the exclusion logic on an ad account, the repositioning doc that closes a round, the one-page scope that saves four months of drift. Showy creative comes third, after structure and message.

Vidhi advises SingleBit on positioning and product strategy. Her diagnosis is usually some version of: the model is fine, the workflow is the problem, the incentive around the workflow is the bigger problem, and the regulation around all of that is the actual problem. We tend to listen.

She is a graduate researcher at Carnegie Mellon's Heinz College, working on healthcare analytics and AI inside live hospital systems. The hybrid she runs, technical depth alongside positioning and go-to-market instinct, is the same hybrid the studio runs, which is why her notes on a deck tend to land harder than the page count would suggest.